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A Coupled Friedkin-Johnsen Model of Popularity Dynamics in Social Media

Published: March 19, 2025 | arXiv ID: 2503.15170v2

By: Gaya Cocca, Paolo Frasca, Chiara Ravazzi

Potential Business Impact:

Shows how influencers get popular on social media.

Business Areas:
Social News Media and Entertainment

Popularity dynamics in social media depend on a complex interplay of social influence between users and popularity-based recommendations that are provided by the platforms. In this work, we introduce a discrete-time dynamical system to model the evolution of popularity on social media. Our model generalizes the well-known Friedkin-Johnsen model to a set of influencers vying for popularity. We study the asymptotic behavior of this model and illustrate it with numerical examples. Our results highlight the interplay of social influence, past popularity, and content quality in determining the popularity of influencers.

Country of Origin
🇮🇹 Italy

Page Count
15 pages

Category
Computer Science:
Social and Information Networks