A Novel Dynamic Epidemic Model for Successive Opinion Diffusion in Social Networks
By: Bin Han , Fabienne Renckens , C. Clark Cao and more
Potential Business Impact:
Models how rumors change minds and split groups.
This paper proposes a dynamic epidemic model for successive opinion diffusion in social networks, extending the SHIMR model. It incorporates dynamic decision-making influenced by social distances and captures accumulative opinion diffusion caused by interrelated rumors. The model reflects the impact of rumor spread on social network structures. Simulations validate its effectiveness in explaining phenomena like the echo chamber effect and provide insights into opinion diffusion dynamics, with implications for understanding social polarization and network evolution.
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