Shallow AutoEncoding Recommender with Cold Start Handling via Side Features
By: Edward DongBo Cui, Lu Zhang, William Ping-hsun Lee
Potential Business Impact:
Helps recommend new movies to people.
User and item cold starts present significant challenges in industrial applications of recommendation systems. Supplementing user-item interaction data with metadata is a common solution-but often at the cost of introducing additional biases. In this work, we introduce an augmented EASE model that seamlessly integrates both user and item side information to address these cold start issues. Our straightforward, autoencoder-based method produces a closed-form solution that leverages rich content signals for cold items while refining user representations in data-sparse environments. Importantly, our method strikes a balance by effectively recommending cold start items and handling cold start users without incurring extra bias, and it maintains strong performance in warm settings. Experimental results demonstrate improved recommendation accuracy and robustness compared to previous collaborative filtering approaches. Moreover, our model serves as a strong baseline for future comparative studies.
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