Cross-Reality Lifestyle: Integrating Physical and Virtual Lives through Multi-Platform Metaverse
By: Yuichi Hiroi, Yuji Hatada, Takefumi Hiraki
Potential Business Impact:
Lets you play games in real and virtual worlds.
Technological advances are redefining the relationship between physical and virtual space. Traditionally, when users engage in virtual reality (VR), they are completely cut off from the physical space; similarly, they are unable to access virtual experiences while engaged in physical activities. However, modern multi-platform metaverse environments allow simultaneous participation through mobile devices, creating new opportunities for integrated experiences. This study introduces the concept of "cross-reality lifestyles" to examine how users actively combine their physical and virtual activities. We identify three patterns of integration: 1) amplification: one space enhances experiences in the other; 2) complementary: spaces offer different but equally valuable alternatives; and 3) emergence: simultaneous engagement creates entirely new experiences. By analyzing commercial platforms, we create a technical framework that addresses content design, platform infrastructure, and device interfaces. This framework guides the development of cross-reality applications while demonstrating how metaverse technologies blur the traditional boundaries between physical and virtual experiences.
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