Responsible Data Stewardship: Generative AI and the Digital Waste Problem
By: Vanessa Utz
Potential Business Impact:
Cleans up computer "junk" to save the planet.
As generative AI systems become widely adopted, they enable unprecedented creation levels of synthetic data across text, images, audio, and video modalities. While research has addressed the energy consumption of model training and inference, a critical sustainability challenge remains understudied: digital waste. This term refers to stored data that consumes resources without serving a specific (and/or immediate) purpose. This paper presents this terminology in the AI context and introduces digital waste as an ethical imperative within (generative) AI development, positioning environmental sustainability as core for responsible innovation. Drawing from established digital resource management approaches, we examine how other disciplines manage digital waste and identify transferable approaches for the AI community. We propose specific recommendations encompassing re-search directions, technical interventions, and cultural shifts to mitigate the environmental consequences of in-definite data storage. By expanding AI ethics beyond immediate concerns like bias and privacy to include inter-generational environmental justice, this work contributes to a more comprehensive ethical framework that considers the complete lifecycle impact of generative AI systems.
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