Perceptions of AI Across Sectors: A Comparative Review of Public Attitudes
By: Filip Bialy, Mark Elliot, Robert Meckin
Potential Business Impact:
Explains why people like or dislike AI.
This paper offers a domain-mediated comparative review of 251 studies on public attitudes toward AI, published between 2011 and 2025. Drawing on a systematic literature review, we analyse how different factors including perceived benefits and concerns (or risks) shape public acceptance of - or resistance to - artificial intelligence across domains and use-cases, including healthcare, education, security, public administration, generative AI, and autonomous vehicles. The analysis highlights recurring patterns in individual, contextual, and technical factors influencing perception, while also tracing variations in institutional trust, perceived fairness, and ethical concerns. We show that the public perception in AI is shaped not only by technical design or performance but also by sector-specific considerations as well as imaginaries, cultural narratives, and historical legacies. This comparative approach offers a foundation for developing more tailored and context-sensitive strategies for responsible AI governance.
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