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What Makes a Visualization Complex?

Published: October 9, 2025 | arXiv ID: 2510.08332v1

By: Mengdi Chu , Zefeng Qiu , Meng Ling and more

Potential Business Impact:

Makes charts easier to understand by measuring complexity.

Business Areas:
Data Visualization Data and Analytics, Design, Information Technology, Software

We investigate the perceived visual complexity (VC) in data visualizations using objective image-based metrics. We collected VC scores through a large-scale crowdsourcing experiment involving 349 participants and 1,800 visualization images. We then examined how these scores align with 12 image-based metrics spanning information-theoretic, clutter, color, and our two object-based metrics. Our results show that both low-level image properties and the high-level elements affect perceived VC in visualization images; The number of corners and distinct colors are robust metrics across visualizations. Second, feature congestion, an information-theoretic metric capturing statistical patterns in color and texture, is the strongest predictor of perceived complexity in visualizations rich in the same stimuli; edge density effectively explains VC in node-link diagrams. Additionally, we observe a bell-curve effect for text annotations: increasing text-to-ink ratio (TiR) initially reduces complexity, reaching an optimal point, beyond which further text increases perceived complexity. Our quantification pipeline is also interpretable, enabling metric-based explanations, grounded in the VisComplexity2K dataset, bridging computational metrics with human perceptual responses. osf.io/5xe8a has the preregistration and osf.io/bdet6 has the VisComplexity2K dataset, source code, and all Apdx. and figures.

Country of Origin
πŸ‡©πŸ‡ͺ πŸ‡¬πŸ‡§ πŸ‡ΊπŸ‡Έ United Kingdom, United States, Germany

Page Count
29 pages

Category
Computer Science:
Human-Computer Interaction