Tag-Enriched Multi-Attention with Large Language Models for Cross-Domain Sequential Recommendation
By: Wangyu Wu , Xuhang Chen , Zhenhong Chen and more
Potential Business Impact:
Helps online stores suggest better things you'll like.
Cross-Domain Sequential Recommendation (CDSR) plays a crucial role in modern consumer electronics and e-commerce platforms, where users interact with diverse services such as books, movies, and online retail products. These systems must accurately capture both domain-specific and cross-domain behavioral patterns to provide personalized and seamless consumer experiences. To address this challenge, we propose \textbf{TEMA-LLM} (\textit{Tag-Enriched Multi-Attention with Large Language Models}), a practical and effective framework that integrates \textit{Large Language Models (LLMs)} for semantic tag generation and enrichment. Specifically, TEMA-LLM employs LLMs to assign domain-aware prompts and generate descriptive tags from item titles and descriptions. The resulting tag embeddings are fused with item identifiers as well as textual and visual features to construct enhanced item representations. A \textit{Tag-Enriched Multi-Attention} mechanism is then introduced to jointly model user preferences within and across domains, enabling the system to capture complex and evolving consumer interests. Extensive experiments on four large-scale e-commerce datasets demonstrate that TEMA-LLM consistently outperforms state-of-the-art baselines, underscoring the benefits of LLM-based semantic tagging and multi-attention integration for consumer-facing recommendation systems. The proposed approach highlights the potential of LLMs to advance intelligent, user-centric services in the field of consumer electronics.
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