Convenience vs. Control: A Qualitative Study of Youth Privacy with Smart Voice Assistants
By: Molly Campbell , Trevor De Clark , Mohamad Sheikho Al Jasem and more
Potential Business Impact:
Makes voice assistants easier and safer to use.
Smart voice assistants (SVAs) are embedded in the daily lives of youth, yet their privacy controls often remain opaque and difficult to manage. Through five semi-structured focus groups (N=26) with young Canadians (ages 16-24), we investigate how perceived privacy risks (PPR) and benefits (PPBf) intersect with algorithmic transparency and trust (ATT) and privacy self-efficacy (PSE) to shape privacy-protective behaviors (PPB). Our analysis reveals that policy overload, fragmented settings, and unclear data retention undermine self-efficacy and discourage protective actions. Conversely, simple transparency cues were associated with greater confidence without diminishing the utility of hands-free tasks and entertainment. We synthesize these findings into a qualitative model in which transparency friction erodes PSE, which in turn weakens PPB. From this model, we derive actionable design guidance for SVAs, including a unified privacy hub, plain-language "data nutrition" labels, clear retention defaults, and device-conditional micro-tutorials. This work foregrounds youth perspectives and offers a path for SVA governance and design that empowers young digital citizens while preserving convenience.
Similar Papers
Balancing Usability and Compliance in AI Smart Devices: A Privacy-by-Design Audit of Google Home, Alexa, and Siri
Computers and Society
Makes smart speakers safer for kids.
Acceptability of AI Assistants for Privacy: Perceptions of Experts and Users on Personalized Privacy Assistants
Human-Computer Interaction
AI helps you manage privacy without thinking.
Investigation of the Privacy Concerns in AI Systems for Young Digital Citizens: A Comparative Stakeholder Analysis
Computers and Society
Protects kids' online privacy from smart tech.